The enterprise strategy is flexible, the marketing method and the business model can be flexible. Compared with the large enterprises, it is like the turning of cars and trains. How should enterprises in the kitchen equipment industry seek breakthroughs? Enterprises must first determine the self-positioning of enterprises. Finding the right direction, such as BAST-MARINE is major in marine galley equipment and commercial kitchen equipment, is committed to the design and development of marine galley equipment and commercial kitchen equipment. Starting from the following points, it is the key to create a breakthrough in the kitchen industry.

    The first marketing strategy is essential to the business

    Before choosing a marketing strategy, kitchen equipment enterprises must make an accurate judgment and understanding of the existing marketing environment from the concept. Only when the concept is correct, the starting point of the enterprise can be correct, and when the starting point is correct which can make correct marketing strategy. 

    The second kitchen equipment business strategy and tactics should be clear and mature

    Kitchen equipment enterprises need to work hard to survive and make more efforts. However, in fact, many kitchen equipment enterprises do not have a mature and clear strategy that are strategy and tactics formulated with full consideration of the company's under existing resources.

    The third to master more powerful marketing weapons than their peers.

The marketing of kitchen equipment products has been on the rise. Marketing has become a war. In order to win, small and medium-sized kitchen equipment enterprises must have more powerful weapons than their peers and win through flexible and tactical strategies. The spoils of this war are the consumer psychology of different levels. The position that kitchen equipment enterprises should occupy is the brain of consumers. The memory of the consumer's brain is limited. The position has already been "full of" various types of enemies. The only choice for the enterprise is to defeat one or more competitors and obtain a "place". Kitchen equipment enterprises must be prepared to develop a "fighting power" marketing model.